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Benefits-of-pay-per-click

Benefits-of-pay-per-click • Speed-to-market – Unlike organic SEO, PPC ads can be launched quickly, bringing in targeted traffic and qualified leads to your website. • Reach– Additional traffic can be sent to your website, expanding your online visibility and helping you establish your company as a leader in your industry. • Highly-targeted website traffic–Assigning different ad copies for specific keywords and demographics can dramatically increase the quality of website traffic. PPC ads can be scheduled to run during the best sales periods and in specific geographic regions. • Testing Capabilities– PPC is a great way to provide low-risk testing for keywords, enabling you to determine if a full site optimization campaign is worthwhile. It’s also great for landing page A/B testing, allowing you to direct traffic to your choice of different pages of your site in order to find which pages convert at the highest rate • Maximize the return on your marketing investment– Because you pa

Benefits-Of-SEO - Advantage and Disadvantage

Benefits-Of-SEO 1. The Results are Low Cost (In Comparison to Adwords and PPC) Organic listings are essentially free. When you are listed at the top, you don’t need to pay per click or allocate a budget for advertising, one of the main benefits of SEO is that it is the gift that keeps on giving. With a little bit of effort (and some money upfront to pay for SEO costs) you can watch your website get consistent traffic. You don’t have to pay $10 for every person who clicks on your ad. Unlike paid ads, your traffic will not drop to nothing when it stops. SEO gets rid of the need to have thousands of ads across the web. 2. Definite Increase in Traffic With Analytics and reporting tools, you’ll see a clear cut increase in traffic. This is a definite way to maximize your business efforts. SEO will give you results (not immediately but rather quickly) and as soon as you start your SEO efforts, traffic will increase at a steady rate. Using tools to track traffic to your site you can clearl

Mobile App Development Company in Bahrain

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Cyber crime in India : 42 million Indians hit by cyber attack, $8Bn loss [Report]

Cyber security solutions in saudi arabia India suffered loss of nearly $8 billion because of cyber crime in 2011 while the global loss is estimated at $110 billion, according to the Norton Cyber Crime Report 2012. Importantly, this year India’s loss escalated by whopping 100 % whereas at global level it saw marginal dip. Earlier, in its 2011 report, Norton revealed about $ 4 billion were lost due to cyber crime in India and $ 114 billion worldwide. Source :pluggd.in

Email is dead

MUMBAI: Email is dead, Facebook founder Mark Zuckerberg declared famously last November. Now, Thierry Breton, chief executive officer of Atos, one of Europe's largest IT companies, wants to show the world how a 6-billion company can be run without internal emails. Breton recently vowed that after 2014 none of Atos' 80,000 employees will ever send an email to another. We use email for instant communication, which is a bad way to use emails," he told ET during a recent visit to India. "We use email for archiving data, which is a bad way to do it. We use email to send global information to everyone - this is also a bad way to communicate; we use email to manage processes, which is a bad way to do it. We have many bad usages of email." Breton plans to replace email with social networking tools, which he believes will be more efficient. Atos is now a year into what it calls the 'Zero-email programme'. There is so much enthusiasm for new communication tool

Google will surpass Facebook

Google will surpass Facebook by grabbing nearly 20 percent of the market in 2013, compared with less than 18 percent for Facebook. Google's U.S. display sales will grow 45.3 percent to $3.68 billion, with Facebook boosting sales 27.6 percent to $3.29 billion for 2013. In 2014, the marketing researcher sees Facebook slipping to 17 percent, with Google growing to 21.7 percent market share. Google will top $4.76 billion in display ad sales, compared with $3.75 billion at Facebook. Yahoo, once the dominant display ad purveyor in the world, will slip to $1.64 billion in sales. Source: eweek