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URL and SEO

URLs (Uniform Resource Locator) form an integral part of any Search Engine Optimization (SEO) campaign. A recent study shows that of the top ten indexed pages for a particular keyword, ‘Google has 40-50% of those with the keyword either in the URL or the domain, Yahoo shows 60% and Bing has an astonishing 85%’. What this translates into for Search Engine Optimization (SEO) is that having keywords in the URL or domain name can make a lot of difference to a page’s ranking. There are primarily two types of URL – Static URL and Dynamic URL Static URL: As the name suggests, Static URLs do not change. It does not have any variable strings or URL parameters. The page actually exists on a server and can be downloaded via FTP (File Transfer Protocol). Eg: A URL of the type http://www.example.com/web/ is a static URL. Dynamic URL: A Dynamic URL is an address that directs to a dynamically generated web page. The content of the page is stored on a database and is displayed only on demand. ...
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How Voice Search Will Forever Change SEO

There has been an ongoing debate around the world about if voice search is going to be the end of SEO. We are at it again trying to find out if the rumors are true. If you ever talked about having a casual chat with a computer some years back, it would seem like science fiction; nobody would take you seriously because no one ever thought that virtual assistants could have a monetary impact on the market. Many people, thus, ignored the idea of virtual assistants and artificial intelligence. Things have however changed, and a lot is happening in the industry. According to Be shad Behead in his speech at Google Zurich, more than 55 percent of teenagers and 41 percent of adults are now using voice search on a daily basis, and still, the number is swelling. This is a clear indication of what to expect in the next few years. The fact that the service is faster, hands-free and that it allows you to multi-task, is a clear indication that voice search is changing SEO forever. So what is so u...
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Anyway what is blog?

The concept is quite simple; to provide users with an easy-to-use and publicly available self-publishing platform. Plus the beauty of having a blog is that you can keep it as simple, or make it as complicated and advanced, as you want। In 2004 blogging was a novelty. In 2005 it became a trend. Today, having a blog is a business necessity. Whether you are looking to voice your opinion on an issue you feel strongly about, or you're looking to explore your creative side, or promote yourself as an expert in your field, having a blog has fast become one of the prime markers of status and business nous. While most people tend to think of blogs as being personal online journals, the power of the Web allows you to convert something as simple as a ‘ web l...
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